On December 2, 2025, MASUMA formalized an exclusive national distribution partnership in Turkmenistan, marking a significant expansion of the company's Central Asia strategy.

The newly appointed distributor has been a trusted MASUMA partner for many years, recognized for its strong market reputation and long-standing commitment to developing the MASUMA brand locally. Through sustained investment in promotion, market coverage, and professional service capabilities, the partner has played a key role in elevating MASUMA's visibility in Turkmenistan.

MASUMA's Chairman Zhou acknowledged the partner's dedication and alignment with the company's global standards, emphasizing that the agreement represents a new stage of accelerated collaboration and shared growth.

MASUMA will continue to fully support its Turkmenistan partner to ensure consistent brand execution, strengthened market presence, and enhanced customer experience across the region.